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    PeMa Quadrant · 1st edition · Published January 6, 2025

    Powering GCCs: State - Led Initiatives & Policies

    35 vendors evaluated on market penetration and technology maturity. 17 qualify as Leaders.

    35

    Vendors evaluated

    17

    Leaders

    First edition of this PeMa Quadrant.

    17 Leaders · 9 Seasoned · 9 Challengers

    Powering GCCs: State - Led Initiatives & Policies report cover

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    The PeMa Quadrant

    Where all 35 vendors landed

    Hover a dot for the vendor, click to open its passport.

    Technology maturity →
    SeasonedLeadersChallengersGrowth

    Market penetration →

    2025

    Positions from 2025 are read from the chart AIM published that year. Source →

    What the report finds

    5 shifts buyers should know

    01

    India has solidified its position as a global leader in the GCC space due to its unmatched talent pool and advanced digital infrastructure.

    Finding 1 of 5

    02

    States like Karnataka, Telangana, Maharashtra, and Tamil Nadu have introduced tailored policies to foster GCC growth.

    03

    The report highlights the importance of infrastructure development and skill enhancement programs in attracting GCCs.

    04

    Central government initiatives like InDEA 2.0 are crucial in promoting digital transformation and supporting GCC expansion.

    05

    Emerging hubs like Uttar Pradesh and Andhra Pradesh are focusing on developing infrastructure and skill development to attract GCCs.

    Vendors evaluated

    All 35 vendors, and how they moved

    VendorPlacementHeadquartersVendor passport
    AccentureLeaders—Passport →
    ANSRLeaders—Passport →
    Capgemini Leaders—Passport →
    CGILeaders—Passport →
    CognizantLeaders——
    DeloitteLeaders—Passport →
    EYLeaders—Passport →
    HCL Technologies (HCLTech)Leaders—Passport →
    HexawareLeaders—Passport →
    IBMLeaders—Passport →
    InfosysLeaders—Passport →
    KPMG IndiaLeaders—Passport →
    PwC IndiaLeaders—Passport →
    Tech MahindraLeaders—Passport →
    VestianLeaders—Passport →
    WiproLeaders—Passport →
    ZinnovLeaders——
    Fidel SoftechSeasoned——
    MindPool Tech.Seasoned——
    NexdigmSeasoned——
    NLB ServicesSeasoned——
    OpteamixSeasoned——
    SRKay ConsultingSeasoned——
    Systems PlusSeasoned——
    Torry HarrisSeasoned——
    Yash TechnologiesSeasoned——
    Ace SoftwareChallengers——
    Astravise ServicesChallengers——
    BridgePath InnovationsChallengers——
    Cushman & WakefieldChallengers——
    JSS ProChallengers——
    SA TechnologiesChallengers——
    SansoviGCC by GoodWorksChallengers——
    TekWissenChallengers——
    TrueFirmsChallengers——
    CGILeaders
    CognizantLeaders
    ——
    EYLeaders
    IBMLeaders
    ZinnovLeaders
    ——
    Fidel SoftechSeasoned
    ——
    MindPool Tech.Seasoned
    ——
    NexdigmSeasoned
    ——
    NLB ServicesSeasoned
    ——
    OpteamixSeasoned
    ——
    SRKay ConsultingSeasoned
    ——
    Systems PlusSeasoned
    ——
    Torry HarrisSeasoned
    ——
    Yash TechnologiesSeasoned
    ——
    Ace SoftwareChallengers
    ——
    Astravise ServicesChallengers
    ——
    BridgePath InnovationsChallengers
    ——
    Cushman & WakefieldChallengers
    ——
    JSS ProChallengers
    ——
    SA TechnologiesChallengers
    ——
    SansoviGCC by GoodWorksChallengers
    ——
    TekWissenChallengers
    ——
    TrueFirmsChallengers
    ——

    Showing 10 of 35 ·

    Abstract

    The report 'Powering GCCs: State-Led Initiatives & Policies' examines the policies, initiatives, and incentives that are driving the growth of Global Capability Centers (GCCs) in India.

    It highlights how India has become a global leader in the GCC space by leveraging its vast talent pool, advanced digital infrastructure, and competitive cost advantages. The report details the proactive measures taken by state governments, such as Karnataka, Telangana, Maharashtra, and Tamil Nadu, to create ecosystems conducive to innovation and operational efficiency. These states have introduced tailored policies, strategic initiatives, and financial incentives to foster GCC growth across various sectors, including technology, finance, healthcare, and generative AI. The report provides an in-depth analysis of state-wise efforts, focusing on infrastructure development, skill enhancement programs, ease-of-doing-business reforms, and tax benefits. By examining these localized strategies, the report offers valuable insights into the dynamic interplay between policy, incentives, and industry growth, showcasing India's evolving GCC landscape.

    Methodology

    How vendors were scored

    The research was conducted through a detailed review of publicly available policy documents, government notifications, and state development reports to identify relevant initiatives impacting GCCs.

    X axis

    Market penetration

    • Delivery scale
    • Financial health
    • Customer mindshare

    Y axis

    Technology maturity

    • Technical innovation
    • Value realisation
    • DataOps depth

    The research was conducted through a detailed review of publicly available policy documents, government notifications, and state development reports to identify relevant initiatives impacting GCCs. Industry reports, whitepapers, and analyses from consulting firms and think tanks were referenced for deeper insights. Media and press analysis captured the latest developments in GCC policies. Data was cross-referenced with credible sources for accuracy, and findings were synthesized into a structured narrative emphasizing the impact of state and central government policies on GCC growth.

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    Frequently asked questions

    The PeMa (Penetration and Maturity) Quadrant is AIM Research's 2x2 vendor evaluation framework. It measures each provider's market penetration (clients, deal sizes, geographic spread) and technology maturity (capabilities, platforms, partnerships), and places them as Leaders, Seasoned Vendors, Growth Vendors or Challengers.

    Any enterprise technology vendor active in the relevant market category can request to participate. AIM Research issues an open RFI for each study and invites qualifying vendors via the Research Calendar.

    Vendors are evaluated through a structured RFI process backed by primary research, including vendor briefings, customer references and product evaluations. They are scored across 40+ weighted criteria covering product capabilities, strategy and market impact, and the weighted scores are mapped to one of the four quadrant positions.

    The date of the next edition has not been announced yet. Upcoming studies and their RFI windows are listed on the AIM Research Calendar.

    The report highlights that states like Karnataka and Maharashtra offer incentives such as tax holidays, land cost subsidies, and infrastructure support to encourage GCCs to set up in Tier-2 and Tier-3 cities. These incentives aim to promote balanced regional growth and attract investments to less congested areas.

    InDEA 2.0 provides a framework for digital transformation that facilitates the development of digital ecosystems. It offers principles and architectural patterns that help GCCs in India to develop IT architectures that transcend organizational boundaries, promoting integrated service delivery and enhancing digital innovation.

    State governments play a crucial role by introducing tailored policies, strategic initiatives, and financial incentives to create ecosystems conducive to GCC growth. They focus on infrastructure development, skill enhancement programs, and ease-of-doing-business reforms to attract and support GCCs across various sectors.