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Pure Storage Arms Data Storage Platform with Generative AI and Cyber Tools

The company says its platform delivers agility and risk reduction through a simple, consistent storage offering with an as-a-service experience across on-premises, public cloud, and hosted environments.

Pure Storage has announced major new capabilities in its data storage platform aimed at helping organizations harness AI more effectively while bolstering defenses against cyber threats like ransomware.

The company says its platform delivers agility and risk reduction through a simple, consistent storage offering with an as-a-service experience across on-premises, public cloud, and hosted environments.

“Pure is redefining enterprise storage with a single, unified data storage platform that can address virtually all enterprise storage needs including the most pressing challenges and opportunities IT leaders face today, like AI and cyber resilience,” said Charles Giancarlo, Chairman and CEO of Pure Storage.

Among the key new innovations, Pure Storage unveiled Pure Fusion, described as a first-of-its-kind storage automation that unifies arrays and optimizes storage pools across structured and unstructured data, whether on-premises or in the cloud. Another industry first is the AI Copilot for Storage – a generative AI assistant for storage management and protection that leverages insights from tens of thousands of Pure’s customers. Pure also highlighted survey findings showing 98% of 1,500 global IT leaders believe their data infrastructure requires improvement to properly support AI initiatives. To address this, the new Evergreen//One for AI provides guaranteed storage performance for GPU workloads like training and inference.

To accelerate enterprise AI adoption, Pure expects its Ethernet-based storage to achieve certification for NVIDIA’s DGX SuperPOD platform for large AI clusters by year-end.

“Enterprises adopting AI need storage performance and flexibility as they architect their infrastructure to address AI workloads at scale,” said Charlie Boyle, VP of DGX Platform at NVIDIA.

On the cyber resilience front, Pure announced an enhanced ransomware recovery SLA covering disaster scenarios, a new security assessment, anomaly detection capabilities, and flexible reserve capacity rebalancing.

“As Pure Storage continues to revolutionize enterprise data storage, our mission remains: to provide a simple, flexible, and resilient as-a-service storage platform,” said Prakash Darji, GM of Digital Experience at Pure.

Indian executives also weighed in. “We’re excited to bring these new capabilities to our customers in India,” said Ramanujam Komanduri, Country Manager for Pure Storage in India. Sudharsan Aravamuthan, Head of Systems Engineering in India, added “The AI copilot and Pure Fusion are game changers, offering unprecedented automation and simplicity.”

Picture of Abhijeet Adhikari
Abhijeet Adhikari
Abhijeet Adhikari is a Research Associate at AIM-Research, focusing on AI and data science related research reports. Beyond his professional role, Abhijeet is an avid reader with a particular interest in historical and mythological facts, you can reach him at abhijeet.adhikari@aimresearch.co
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