Data Visionary Vaughn Harvey to Lead LPL Financial’s AI-Driven Future

“I’m passionate about building modern platforms that improve decision-making, enhance performance, and scale human potential across industries, business functions, and society,” mentioned Vaughn Harvey in his LinkedIn Bio.

With this belief, Vaughn Harvey has taken a new role as Chief Data and AI Officer at LPL Financial, one of the largest independent broker-dealer platforms in the U.S. LPL supports over 29,000 financial advisors and manages nearly $2 trillion in assets. Harvey will lead a company-wide transformation powered by data and artificial intelligence.

A Background in Enterprise Transformation

Harvey is taking charge of data and analytics at LPL Financial with a 25-year career built around scaling large, complex operations using data, analytics, and technology. Most recently, he was Managing Director and Head of Product & Transformation for Consumer and Community Bank Finance at JPMorgan Chase. There, he led a $120 million portfolio focused on improving forecasting, planning, and reporting processes tied to a $70 billion revenue base.

Before JPMorgan, he led the digital transformation of Jefferies Investment Bank. His team launched over 30 cloud-native data products across Sales and trading, Wealth Management, and Research and Investment Banking. These projects redefined how business units accessed insights, operated more efficiently, and served clients better.

Harvey also works closely with early-stage companies at the intersection of AI and industry transformation. This includes supporting innovation in Conversational and Voice AI to enhance business communication, as well as shaping the product vision and AI strategy for a clinical decision-support platform focused on transforming mental health diagnosis and treatment.

New Role, Clear Mandate

At LPL, Harvey reports to the Chief Product Officer, Gary Carrai, and is responsible for shaping the enterprise-wide data and AI strategy. His focus is on building both the foundational infrastructure and advanced capabilities that can support long-term business growth, improve the advisor experience, and enable intelligent automation at scale.

“Vaughn’s extensive experience and proven track record in leveraging AI and data to drive business outcomes make him the perfect fit for LPL as we continue to scale our offering and leadership in this space,” said Gary Carrai. “We look forward to the significant contributions he will bring to our advisors who are looking to AI to streamline and grow their practices in a meaningful way.”

A key part of his role is to deliver AI-powered tools that enhance decision-making across LPL’s wealth management platform. These tools support advisors with better insights, streamline operations, and unlock more personalized client engagement. At the same time, Harvey is also focused on elevating data accuracy and governance to ensure consistency across every touchpoint in the advisor and client journey.

Collaboration across the C-suite is central to his approach. He is working closely with leadership across functions to embed data-driven thinking into core business operations and uncover commercial value through analytics, automation, and integrated insights.

Vaugh expressed his excitement in a LinkedIn post: “ I’m honored to work alongside Gary Carrai, CFA, and the leadership team to shape LPL’s enterprise Data and AI strategy—building both foundational capabilities and next-gen experiences that empower our 29,000+ advisors and their clients. LPL is uniquely positioned to lead the industry through innovation, and I’m thrilled to be part of that journey.”

Scaling the Right Talent and Tools

Moreover, Harvey is building a high-performing data and AI team capable of executing at enterprise scale. He’s focused on hiring and mentoring talent who bring technical skill sets as well as understand the financial advisory landscape and the importance of trust, clarity, and transparency.

He is also leading efforts to expand the use of advanced analytics and intelligent workflows that combine first-party data with external sources. These capabilities will support deeper advisor insights, help advisors spend more time on client engagement, and reduce friction in routine processes.

Harvey’s broader goal is to position data as a core enterprise asset, not a back-office function, but a front-line differentiator that drives LPL’s competitive advantage in the wealth management space. This includes driving better decisions, automating routine work, and giving advisors the tools they need to deliver more value to clients.

A Timely Addition to LPL’s Broader Vision

In the past year, LPL Financial has launched initiatives like its AI Accelerator program and introduced new AI Advisor Solutions. It is bringing in a seasoned executive like Harvey to give structure and strategic clarity to these efforts. 

“Vaughn is a distinguished leader with 25 years of experience spearheading AI-powered digital transformations and enterprise data strategies for global financial institutions. We look forward to the meaningful impact he will make in scaling our AI capabilities and empowering our advisors to efficiently grow their practices,” mentioned Gary in a LinkedIn post.

“Joining LPL Financial is a unique opportunity to lead the next wave of innovation in wealth management,” said Harvey. “I am eager to work with the talented tech team here to drive digital transformation and deliver sophisticated solutions that enhance our clients’ experiences.”