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Mastek and Microsoft Collaborate to Drive Industry Transformation with Generative AI

Mastek collaborates with Microsoft to revolutionize multiple sectors with Azure-powered generative AI, reshaping digital engineering and customer experiences.

Mastek, a prominent digital engineering and cloud transformation partner (NSE: MASTEK; BSE: 523704), has announced a strategic alliance with Microsoft to pioneer innovative solutions using generative AI. This collaboration is set to revolutionize multiple industries, including retail, healthcare, manufacturing, financial services, and the public sector, by leveraging Microsoft Azure OpenAI Service and Azure AI Services.

Mastek has recently secured a landmark deal in the banking sector, employing generative AI to transform the marketing and service domains of its customers. The company is enhancing its offerings through Azure OpenAI Service, which provides access to advanced OpenAI generative AI services for enterprise applications.

A key innovation from Mastek in this collaboration is InfoGENious, a generative AI-based accelerator designed to respond to user queries using published articles, policies, and structured data. InfoGENious features 24/7 secured access with role-based controls and supports multiple languages, aiming to boost user experience and productivity while minimizing manual efforts.

Mastek’s #Decomplex Generative AI services are set to simplify the adoption of generative AI for clients. These services include for assessing generative AI maturity, for modernizing data, for enhancing stakeholder experiences, for fine-tuning large language models, and for integrating AI copilots in code development.

Hiral Chandrana, Global CEO of Mastek, emphasized the transformative potential of the collaboration. “Integrating generative AI into Mastek’s core services is reshaping digital engineering, data cloud modernization, and customer experience transformation,” Chandrana said. “Our collaboration with Microsoft underscores our commitment to innovation and excellence, leading businesses to continuous evolution and true digital transformation.”

Echoing this sentiment, Sangita Singh, General Manager IT & ITES at Microsoft India, expressed excitement about the partnership. “Joining forces with Mastek allows us to reshape industries like retail, healthcare, and financial services,” Singh stated. “Our generative AI solutions empower businesses to boost operational efficiency and fuel sustainable growth. This collaboration highlights Mastek’s dedication to pioneering technology and driving industry progress globally.”

This alliance between Mastek and Microsoft represents a significant step towards integrating generative AI solutions, transitioning industries from a digital-first to an AI-first approach.

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