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Anshika is the Senior Content Strategist for AIM Research. She holds a keen interest in technology and related policy-making and its impact on society. She can be reached at anshika.mathews@aimresearch.co

Latest Market & Industry News and Stories

How Nike is Using AI to Transform Product Design, Customer Experience, and Operational Efficiency

Nike’s strategic use of AI and Gen AI has dramatically improved the consumer experience, optimised

o9 Enhances Its Digital Brain Platform With Generative AI-Powered Composite Agents to Execute Complex, Cross-Functional Planning

o9’s composite agents are built on a foundation of atomic agents, which are AI-driven systems

Hovr Opens Beta Testing for Generative AI and Pathways Platform

This new capability represents one of the greatest recent advancements in digital marketing technology, empowering

The Future of Value Creation in Business Strategy with AI Augmentation

AI augmentation is the next frontier for company strategy and value development. As the technology

NASA Appoints David Salvagnini as The First Chief Artificial Intelligence Officer

NASA, the world’s foremost space exploration organisation, has made a big step towards strengthening its

Box Enhances Box AI And Introduces Unlimited Queries for Enterprise Plus Customers

Box, Inc. solves these difficulties by improving their Box AI platform. Box, Inc., the Intelligent

Zip Enhances Spend Orchestration Platform with AI-Powered Procurement Assistant

Zip has announced the integration of a generative artificial intelligence (AI) procurement assistant into its

Choosing the Right LLM for Enterprises

Choosing the best LLM is a challenging problem for businesses owing to a variety of

Toys”R”Us Studios and Native Foreign Use OpenAI’s Sora to Narrate the Origin Story of Beloved Toy”R”Us® Brand

The legendary Toys”R”Us brand jumped ahead of the curve by creating the first-ever brand film

Stability AI Secures Significant New Investment and Appoints Prem Akkaraju as CEO

This strategic investment is expected to accelerate the company’s growth and improve its capacity to

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