Superpower Bags $30 Million to Flip Healthcare on Its Head

It sees health not as something to be rescued, but something to be maintained actively, intelligently, and continuously.

Imagine if your doctor didn’t wait for you to get sick. Imagine your body had its own dashboard constantly updating, flagging risks early, and offering personalized steps to keep you well. That’s the vision behind Superpower, a new startup reimagining healthcare in America from the ground up. While everyone agrees the U.S. healthcare system is broken, few offer a way out of its reactive, one-size-fits-all approach. Superpower is changing that. By combining AI, real-time diagnostics, genetic insights, and wearable data, it’s building a deeply personalized, always-on health system designed to prevent illness before it starts. It’s not just healthcare; it’s self-care, reengineered.

In today’s world, simply staying healthy feels like swimming upstream. The food is often stripped of real nutrition. Environmental toxins are everywhere, from the air humans breathe to the water they drink. And the modern lifestyle, with its endless screens, chronic stress, and sedentary habits, is slowly rewiring human biology in ways people barely understand. The odds feel stacked against the planet.

From Reactive to Preventive Healthcare

Superpower is turning that model on its head. It sees health not as something to be rescued, but something to be maintained actively, intelligently, and continuously.

Jacob Peters, the co-founder and CEO of Superpower, underwent a life-altering health scare at Cedar Sinai Hospital three years before the company was founded. This experience involved multiple surgeries and the removal of organs.

Max Marchione and Kevin Unkrich, the other co-founders, encountered similar challenges while dealing with the American healthcare system. They identified its flaws: a reactive and siloed system with misaligned incentives, where specialists frequently fail to consider the patient’s overall health.

Therefore, Superpower aims to create a brand and community that inspires people to engage with their health proactively.

Users begin with comprehensive lab tests analyzing over 100 biomarkers, ten times more than standard check-ups. These results, combined with data from fitness trackers and other health inputs, are processed by AI algorithms to generate tailored health assessments and action plans. The AI continuously monitors this data, providing real-time recommendations and adjustments to the user’s health strategy. This approach enables early detection of potential health issues and supports ongoing wellness management.​ The startup’s AI-driven methodology represents a significant shift towards preventive care, offering users a dynamic and personalized health management system. 

As Jacob stated, “Everyone deserves to understand what’s happening in their body without a medical degree.”

Superpower’s Next Big Leap

Superpower has just launched what it calls the world’s first health super-app, ushering in a new era of personalized, preventive care. But the momentum doesn’t stop there. The company also announced a $30 million Series A funding round led by Forerunner, with participation from Day One Ventures, Susa Ventures, Long Journey Ventures, Family Fund, Opal Ventures, Valia Ventures, Visible Ventures, and Winklevoss Capital. The round also drew the support of high-profile backers including Vanessa Hudgens, Steve Aoki, Logan Paul, and NBA star Giannis Antetokounmpo underscoring the broad excitement around Superpower’s mission to fundamentally rewrite the rules of modern healthcare.

Superpower is opening its app to as many people as possible while managing demand. This public launch follows a waitlist of 150,000 people.

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Picture of Upasana Banerjee
Upasana Banerjee
Upasana is a Content Strategist with AIM Research. Prior to her role at AIM, she worked as a journalist and social media editor, and holds a strong interest for global politics and international relations. Reach out to her at: upasana.banerjee@analyticsindiamag.com
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